Monday, February 13, 2012
Have you noticed? Every garment promises it—from blouses and dresses to jeans and jackets: “Slim Fit.” “Super Slimming.” “Secretly Slimming.” “Sleek and Slim.” “Slim Style.”
I’ll admit, I’m one of the reasons this marketing strategy works. It’s true; I’ve bought lots of things (and not just clothes) that promised to perfect me upon purchase. So before I start my rant, hear me: I’m guilty.
Now. Let’s move on.
Issue #1: Why do we think that a garment will solve all of our body image issues? (And by “we,” I mean not just you, but me too—see above.) We’re fatter than ever here in the US of A, and the diet industry is growing just as fast as our slim-fitting dresses. Let’s try a new slimming technology: Let’s eat right and exercise. But let’s eat right because it is the right thing to do and because it is wrong to eat junk and to overeat. Let’s exercise because the benefits are greater than the inconvenience. And then, healthier and stronger, let’s buy what we want and wear what we like, knowing it really isn’t clothes that make a person. It’s character.
Issue #3: What’s so great about being slim? You know what I think? Here’s what I think: I think it’s a white thing. You read me right. I said it’s a white thing. A Caucasian quirk. How do I know? I know because I have lived my life surrounded by people of other ethnicities. Not only did I attend inner-city schools, I’ve worked and lived in environments where my pale skin put me in the minority. And it’s been my experience that other ethnic groups have more liberal attitudes about beauty. Lots of things define beauty. Skinny can be beautiful. And so can curvaceous. Green eyes, dark eyes; light skin, dark skin, freckled skin; curly hair, straight hair, streaked hair, natural hair, permed hair; long legs, short legs, fat legs, skinny legs, legs that climb on rocks. It’s all good. So get with it white folk; then get over it.
Well, in the words of Forrest Gump, “That’s all I have to say about that.” (Which is of course an outright lie: I could talk for days about this topic—or any other). So I’ll just close with what I used to close my Weight Watchers’™ meetings with, “You are beautiful today. When you lose weight, you will be thin and beautiful. But today, you are just plain beautiful.”
Aileen Lawrimore is a public speaker, freelance writer, and editor. This article originally appeared on her blog, Aileen goes on…and on.